Our expansion into the United States did not begin with a large-scale growth plan. It began with a client need. What followed became an important chapter in Stylers’ story, shaping how we think about trust, delivery, and long-term collaboration across markets.
Starting Close to the Client
Our U.S. story began in 2011, when one of our founders, Peter Tiszavolgyi, relocated to the United States to support a key client engagement and help establish a local presence for Stylers.
At the time, the goal was simple: work closely with the client, support delivery, and make sure business needs could be translated into clear product and engineering decisions. We were working with Visual MD in New York, and being on the ground made that process more effective. Communication became faster, decisions became easier, and the relationship itself became stronger.
That early experience reinforced a lesson we still value today: strong delivery starts with clarity, trust, and close collaboration.
From One Engagement to a Broader Presence
The first project also made it clear that long-term relevance in any market requires more than successful execution on a single account.
So while supporting day-to-day delivery, we also worked to build a broader foundation in the U.S. That effort led to new opportunities, including projects connected to Deepak Chopra and, later, a move from New York to San Diego.
As our work expanded, a pattern began to emerge. Many of the organizations we encountered had already built something meaningful, whether that was a strong service, a loyal audience, or a successful offering in the physical world. What they often needed was a way to extend that value digitally.
That is where Stylers found a natural role.
Where Digital Delivery Creates Real Value
Much of our work in the U.S. grew around helping organizations turn existing strengths into digital experiences, products, and services.
That did not simply mean building technology. It meant understanding the business behind it, identifying what would create meaningful impact, and helping clients move from opportunity to execution.
In some cases, that involved bringing established expertise into digital channels. In others, it meant creating the digital layer around services that were already working well offline. Across these projects, the pattern was consistent: when the underlying value was strong, the right digital approach could help make it more accessible, scalable, and resilient.
A Model Built on Ownership
Over time, our U.S. presence also evolved into a broader collaboration model, especially with companies that needed strong engineering support as they grew.
What mattered most in these partnerships was not only technical capability. It was the ability to integrate smoothly, contribute with ownership, and keep work moving with confidence. For clients, that meant working with people they could trust to understand context, make sound decisions, and collaborate without unnecessary friction.
This became one of the defining characteristics of how we worked in the U.S. market, and one of the reasons those partnerships proved sustainable.
What the U.S. Market Revealed Early
Looking back, one of the most valuable aspects of working in the U.S. was the pace of learning it offered.
We saw businesses experiment earlier, invest in digital capability sooner, and move more quickly when new opportunities emerged. That included technologies that were still early at the time but have since become central to how companies build and scale digital products.
The more important lesson, however, was not about predicting specific trends. It was about preparedness.
The organizations that adapted best were usually the ones already building the right foundations: strong digital thinking, better use of data, and a willingness to evolve before change became unavoidable.
How Those Lessons Still Shape Our Work
The experience we gained in the U.S. continues to influence how we think about client partnerships today.
Different markets naturally create different priorities. In some cases, the focus is on helping organizations move faster as they build new digital capabilities. In others, it is about embedding experienced engineers into a client’s environment in a way that feels seamless and dependable.
What connects these situations is the same underlying expectation: clients need partners who are relevant to where the market is going, but grounded in reliable execution.
That balance continues to shape how we approach our work across both Europe and the United States.
Why This Story Still Matters
For us, building a presence in the U.S. was never only about geography. It was about learning how trust is built, how good delivery turns into long-term partnership, and how digital work creates the most value when it is tied to real business needs.
That is why this story still matters.
It is part of how Stylers became the kind of partner that clients can rely on when they need both perspective and execution. And it continues to inform how we work today, across markets, technologies, and stages of growth.